Tag: Online
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Endorsements are OPEN for the 2018 WEGO Health Awards
Congratulations to the Patient Leaders nominated for the 2018 WEGO Health Awards! Each year we are in awe of the nominees for the WEGO Health Awards and this year was no different! We're honored to meet so many new faces and can't wait to celebrate your accomplishments. If you haven't checked out all the fabulous…
50 Social Media Healthcare Statistics to Watch
Every healthcare company should be taking notice of social media trends. It’s true that social media is a rapidly evolving landscape, but all signs point to its continued dominance over traditional media when it comes to reaching targeted audiences. Ad spending on social media has grown exponentially over the last several years, but healthcare companies…
Social Life of Health Information
When it comes to health, people have always consulted with others in their social and professional circles. So, whether looking for more info or for data to confirm decisions made, plenty of conversations about health happen outside the examination room. As with so many things, the internet and social networks now make it possible for…
Role of Patient Influencers: How Do Patients Truly Share Information?
Patient Influencer marketing drives earned media, and most of it is done behind the scenes Want to know more about the role of Patient Influencers and how patients really share information online? So did we. We conducted a two-part Behavioral Intent Study and this is Part II: Role of Patient Influencers: How do patients truly share…