Tag: digital healthcare

How to Effectively Reach Patients in a Digital World

The world is growing more and more digital everyday—both the world in general and the healthcare world in particular. So, as we move further into the digital realm, we need to find out how to effectively reach patients in a digital world. We are surrounded by smartphone health apps, cloud-connected medical devices, and software-driven therapies.…

Peer power: Now is the time for healthcare to tap the sharing economy

When Robin Chase co-founded Zipcar in 2000, she saw an opportunity to turn a “world of scarcity” into a world of abundance. Her vision was simple: Make renting a car as easy and convenient as getting cash from an ATM. In her book, Peers Inc, Chase describes the sharing economy as a historic opportunity to…
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