On Facebook fake news can be life or death

May 15, 2017

As Facebook hires 3,000 more foot soldiers to fight fake news, they join a battle against dangerously bad online health information that’s been raging for years. At the front lines, they’ll find reinforcements: volunteer consumer watchdogs who consider it their mission to protect the chronically ill or the newly diagnosed from bogus claims and misinformation that could harm—or even kill.

Learn how this impacts the WEGO Health Patient Leader Network. Click here to read the whole article.

Win lifestyle influencers over with generosity and attentiveness

May 9, 2017

“It takes a lot of money to give you license to treat someone like crap. And they’ll still resent you and wish you dead. In the gig economy, the interview process goes both ways. Your favorite lifestyle influencers are actively vetting you with the same rigor you’re using to discern whether they’re influential enough to be worth the pot full of money you’re willing to pay them for post or partnership.”

In this post by Chris Abraham, learn a little more about what WEGO Health is doing for their 100k+ Patient Leader Network.

Healthcare’s Untapped Workforce: Can the Freelance Economy Drive More Patient Engagement?

April 12, 2017

Many of us associate the gig economy with ride-sharing, apartment rentals and hiring people with spare time to do random tasks. But that’s just one slice of the freelance workforce. A number of companies have rolled out sharing economy platforms that focus specifically on hiring professional freelance talent. Click here to find out how WEGO Health is bringing the gig economy to healthcare and why it’s important for all parties involved.

Patients are taking on DTC ads. How will drugmakers respond?

March 29, 2017

Let’s get this out of the way up front: For all the talk about digital migration and channel agnosticism, pharma companies remain huge fans of direct-to-consumer television ads. In this MM&M article, Jack Barette, WEGO Health CEO & Founder and Laura Kolaczkowski, an MS Patient Leader, share their thoughts.

Click here to read the whole MM&M article.

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