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How To Choose Micro-Influencers That Can Build Brand Trust

By WEGO Health - November 14, 2018

Years before Jeff Bezos took on the mantle of the world’s wealthiest man, he famously observed that “your brand is what other people say about you…

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As Social Media ‘Influencers,’ Patients are Getting a Voice. And Pharma is Ready to Pay Up

By WEGO Health - November 13, 2018

Anne Marie Ciccarella is not a doctor, though she spends a great deal of time with them. She’s not a researcher, though she routinely pores…

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In The News: WEGO Health Aims to Cast Patients as Sophisticated Life Science Industry Collaborators

By WEGO Health - October 31, 2018

There is a movement afoot to leverage the expertise and sophistication of certain groups of patients and recast them not as antagonists of life science…

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WEGO Health Announces Winners of the 2018 WEGO Health Awards at Annual Connected Health Conference

By WEGO Health - October 18, 2018

BOSTON, Mass., Oct 18, 2018 – WEGO Health, the world’s largest network of patient thought leaders and health influencers, today announced the winners of its…

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In the News: Online Health Communities After Cambridge Analytica

By Kayla Nelson - September 24, 2018

 Before the Cambridge Analytica scandal, Facebook seemed to be on an endlessly upward trajectory. One of the platform’s biggest strengths had become group functionality. Over…

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MBAs And PhDs By The Hour: The Expert Economy Takes Off

By WEGO Health - July 6, 2018

You don’t need to Uber across town or hire web designers on Upwork to know the gig economy is exploding. More than 57 million people in the…

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WEGO Health Announces Open Nominations for the WEGO Health Awards

By WEGO Health - June 26, 2018

BOSTON, June 26, 2018 (GLOBE NEWSWIRE) -- WEGO Health, the world’s largest network of patient leaders, today announced that nominations are now open for its annual…

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Inside Pharma’s Trust Problem

By WEGO Health - June 26, 2018

Over the past year, pharmaceutical companies and payers have been locked in a bruising public relations battle. Both sides engage in regular rounds of finger pointing,…

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Power to the People: David Goldsmith of WEGO Health — Harlow on Healthcare

By WEGO Health - June 11, 2018

It is always a pleasure to speak with David Goldsmith (@dsgold), Chief Strategy Officer at WEGO Health. As he describes it, WEGO Health is working with…

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