WEGO Health

What Mark Zuckerberg’s Manifesto Means for Facebook’s Patient Communities

By David Goldsmith - March 8, 2019

When it comes to bold pronouncements about Facebook’s future, ears in the patient community tend to perk up fast. And with good reason. Our most…

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WEGO Health

Social POV: YouTube for Patient Engagement

By Kayla Nelson - February 15, 2019

YouTube entered the social media landscape in 2005 and quickly changed how we consume video. With over one billion users in 91 countries watching one…

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WEGO Health Experts

Virtual Roundtable Recap: Reinventing Consumer Engagement in Chronic Care: How Peer Mentorship Can Impact Healthcare Delivery

By Chelsea Freeburn - February 11, 2019

Patient advocates and influencers have provided peer mentorship for years, but healthcare providers are only now starting to embrace the practice to support healthcare delivery.…

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WEGO Health

3 Ways to Authentically Engage Patients on Facebook

By Kayla Nelson - January 17, 2019

If you want to engage patients, you need to know where to find them. While there are thousands of thriving patient communities online, Facebook is…

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WEGO Health

Making A Difference: An Interview with WEGO Health’s Richelle Horn

By Kayla Nelson - January 8, 2019

Every day at WEGO Health we get to see the transformative alchemy that occurs when life sciences companies collaborate with patient influencers. Our Sponsor Programs…

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WEGO Health

The Evolving Role of Patient Influencers in Pharma Marketing

By David Goldsmith - January 3, 2019

If the last year is any indication, the buzz surrounding influencer marketing is only going to grow in 2019. According to a report by the…

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WEGO Health

6 Facebook Live Mistakes Brands Should Avoid

By Kayla Nelson - December 19, 2018

Facebook Live launched in 2016 and quickly changed the social media landscape. Livestreaming on the platform has seen massive growth each year. According to Facebook,…

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