Category: Healthcare Industry


For Corinna

As a CEO who has seen his share of decades pass, with a WEGO Health team that’s stronger and closer than ever, I can begin to believe that I am ready for just about anything. Then this news, 2 days ago on Facebook:   It is with deep sadness that we deliver this news on…

How Facebook’s News Feed Changes Will Affect Patient Influencers

  POV Whitepaper by Jack Barrette, CEO & Founder, WEGO Health   Marketers are scrambling to find out how the recent Facebook news feed algorithm change is playing out for marketers and Patient Influencers. The data, so far, is compelling – and it’s a dramatic shift. I created a short whitepaper to help explain – POV:…

Patient Influencers See a Boost from Facebook News Feed Changes

POV by Jack Barrette, CEO & Founder, WEGO Health   What has changed?   Mark Zuckerberg announced in January that Facebook changed its algorithm to promote more personal content over content created by publishers and brands. Zuckerberg wrote, "As we roll this out, you'll see less public content like posts from businesses, brands, and media.…

Top 5 Twitter Patient Leaders to Watch

From 140 characters to a seemingly massive 280-character count, Twitter is ever-changing and ever-growing. Check out these stats: There are 500 million tweets sent per day and 330 million monthly active users. Currently valued at $16 billion, Twitter’s revenue is growing. Q3 2016 revenue was $616 million, compared to Q3 revenue of 2015 which was…

7 Secrets to Successful Patient Expert Collaboration

Jack Barrette, WEGO Health CEO, recently sat down with Dan Couchman Kendall of Digital Health to chat about how to identify, collaborate with, and leverage the professional skill set of Patient Experts. They discussed the challenges in patient-centric engagements and in working with the true experts – subject matter experts living with a health condition…

Social Life of Health Information

When it comes to health, people have always consulted with others in their social and professional circles. So, whether looking for more info or for data to confirm decisions made, plenty of conversations about health happen outside the examination room. As with so many things, the internet and social networks now make it possible for…
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