Category: Healthcare Industry


emerging liquid workforce in healthcare

Healthcare’s Liquid Workforce Has Arrived and Patients Are Center Stage

A new report from Accenture highlights five major trends in digital health, and one may surprise you. The report, Digital Health Technology Vision 2017, looks at how innovations in artificial intelligence (AI), internet of things (IOT), mobility, blockchain and the cloud are all converging to “create a perfect storm of healthcare transformation.” Whether you’re new…

Point of View: Patient Advocates vs Patient Experts

A lot of different terms are thrown around for patients and caregivers as they take control of their healthcare journeys and become more empowered throughout their online health communities. While WEGO Health works with a network of “Patient Leaders,” this blanket phrase encompasses various levels of engagement and exposure, most notably Patient Advocates and Patient…

Patient Involvement – The Secret to High-Engagement Health Apps

Designing a health app is so much more challenging than designing any other app. An app that aims to serve as a personal health assistant, monitor, and advisor, holds in many ways, a responsibility just as high as the doctor does. With the advancing technology, health apps for patients and caregivers have become an intrinsic…
Value of Patient Leader Content

The Value of Patient Leader Content [case study]

Regardless of where patients are in their treatment journeys, whether newly diagnosed or years into their diagnosis, they will most likely research condition-specific resources and information on new treatment options. More specifically, we found that Patient Leaders within the WEGO Health patient network are actively looking for these resources to share with their communities to help…

#WEGOHealthChat Recap: What’s the fix?

In case you missed our June #WEGOHealthChat, we’ve got this awesome recap for you! In this Twitter chat, we changed it up a bit and partnered with HealthSparq to get everyone talking about healthcare. We invited four Patient Leaders to help us co-host the chat and using the hashtags #WhatTheHealthCare and #WTFix we asked everyone…
Influencer Marketing for Pharmaceuticals: Effective Patient Influencers

Influencer Marketing for Pharmaceuticals: Effective Patient Influencers

Influencer Marketing – now there’s a term that wasn’t around “back in the day” when many were just starting out. So, what exactly is Influencer Marketing? As seen on Huffington Post, Influencer Marketing “is simply the action of promoting and selling products or services through people (influencers) who have the capacity to have an effect…

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