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About: laurel-netolicky

Laurel Netolicky
Laurel has been in the digital and social media space for over 15 years, and she specializes in forming sincere and productive relationships. Every day at WEGO Health, she works to create collaborative connections between patient community leaders and healthcare businesses while continuing WEGO Health’s growth as a caring and informative company. Laurel spends her free time as an avid runner, boater, cook and mom to her twins.

Posts by laurel-netolicky:

Role of Patient Influencers

Role of Patient Influencers: How Do Patients Truly Share Information?

Patient Influencer marketing drives earned media, and most of it is done behind the scenes Want to know more about the role of Patient Influencers and how patients really share information online?  So did we. We conducted a two-part Behavioral Intent Study and this is Part II: Role of Patient Influencers: How do patients truly share…
Online Patient Communities Play a Critical Role in Health Decisions

Online Patient Communities Play a Critical Role in Health Decisions

Living in a digital world has made the ability to connect with people online a daily part of life.  In healthcare, it has become the place that patients turn to for information and peer-to-peer support. Patients are going online to discuss personal experiences with medication and to seek advice on how to talk to their…
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