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About: Jack

Jack Barrette
WEGO Health was created by Jack Barrette, a former Yahoo! executive focused on lifestyles, health and medicine. At Yahoo!, and throughout his career in healthcare, Jack has seen millions of people struggle to find credible, useful health information online. WEGO Health was born as a result of these experiences. Jack lives in Boston with his beloved wife and terriers. He believes fervently in giving back to the community through his non-profit work, and also in the health benefits of good wine.

Posts by Jack:

WEGO Health Launches Pharmaceutical Grade Influencer Marketing

Trust versus results. Why should brands have to choose? At WEGO Health, we’re no stranger to partnering with patient influencers. Over the last 13 years, we’ve built the world’s largest network of Patient Leaders. Patient Leaders are patients or caregivers who are also influencers, advocates, and activists that are transforming healthcare by providing education, empowerment,…
From petri dish to center stage patient leaders at HLTH

From Petri Dish to Center Stage: Patient leaders are in the spotlight at HLTH

“It’s time.” It was a spot-on comment. One of many I took away from my conversation with Toby Peach when we met up recently in New York. He was in town from London and I was eager to hear his story. Toby is a writer, actor and social justice activist. He’s also a 31-year-old cancer…
WEGO Health The Premier Network of Patient Leaders

It’s Time to Make a Bigger Dent

Every company reinvents itself. Sometimes it's skin-deep, like rolling out a new logo or a bolder mission statement. Other times, it fundamentally changes how a company solves problems and achieves a social impact. In the twelve years since I founded WEGO Health, the process of reinvention has never really stopped. That's not to say it…

For Health Communities, Facebook is Too Important to Delete

No one is happy about Facebook’s failure to protect our data, including its CEO, Mark Zuckerberg, who issued a mea culpa in newspaper ads over the weekend. “This was a breach of trust and I’m sorry we didn’t do more at the time,” Zuckerberg said. “We have a responsibility to protect your information. If we…

For Corinna

As a CEO who has seen his share of decades pass, with a WEGO Health team that’s stronger and closer than ever, I can begin to believe that I am ready for just about anything. Then this news, 2 days ago on Facebook:   It is with deep sadness that we deliver this news on…

How Facebook’s News Feed Changes Will Affect Patient Influencers

  POV Whitepaper by Jack Barrette, CEO & Founder, WEGO Health   Marketers are scrambling to find out how the recent Facebook news feed algorithm change is playing out for marketers and Patient Influencers. The data, so far, is compelling – and it’s a dramatic shift. I created a short whitepaper to help explain – POV:…

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