How Facebook’s News Feed Changes Will Affect Patient Influencers

 

POV Whitepaper by Jack Barrette, CEO & Founder, WEGO Health

 

Marketers are scrambling to find out how the recent Facebook news feed algorithm change is playing out for marketers and Patient Influencers.

The data, so far, is compelling – and it’s a dramatic shift.

I created a short whitepaper to help explain – POV: How Facebook’s News Feed Changes Will Affect Patient Influencers, which includes:

  • Details and data on what’s changed and what it means for users, brands and Patient Influencers
  • A Patient Leader case study: “Before & After” Facebook changes
  • What Patient Influencers should do
  • How brands should adapt