Month: November 2017


Patient Leader Webinar: FTC Guidelines For Patient Influencers

Endorsing brands is nothing new. From Kim K. to Tom Brady, major influencers are constantly endorsing all sorts of brands! We're excited to see healthcare companies finally considering Patient Leaders to be major influencers as well, but are you aware of all the rules and regulations you need to follow as a paid influencer? The…

Pharmaceutical Digital Marketing – Consider These Factors

Pharmaceutical Digital Marketing - what is it? The fine folks at SAS state that Digital Marketing is "the promotion of products or brands via one or more forms of electronic media.” Add to it a focus on pharmaceuticals and we now have Pharmaceutical Digital Marketing. Digital marketing has proven to be a real game changer for…

6th Annual WEGO Health Awards Live Ceremony

It was a night of celebration, laughter, new friendships and even a few tears. The first ever live WEGO Health Awards ceremony could only be described as an absolute success.     The WEGO Health Network team, Julie, Kristen, and Jackie arrived Sunday to put together the final touches for our live ceremony and to prepare…
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