HAWMC Day 26


Health Tagline. It’s day 26, are your hands sore from all the typing yet? Don’t worry, today’s post is meant to be short. However, it’s not promising to be an easy one, as great taglines are an art form themselves. A tagline is a clear and concise statement promoting what one has to offer. Great taglines are inspirational and thought provoking and create a first impression, which your audience will use to remember you.

Taglines can be motivational – “Just Do It.”; factual – “The quicker picker-upper.”; thought provoking – “Think different.”; show a benefit – “Reach out and touch someone.”; some can be funny – “Where’s the beef?”; and others are simply memorable – “There are some things money can’t buy. For everything else there’s MasterCard.”

Today you are challenged with the task of writing a tagline. This can be for your blog, your health condition or for yourself. Maybe you are already a pro at this, but if not here are some tips to get you started. (1) Brainstorm a list of keywords. (2) Pull out a thesaurus and expand upon those words. (3) Try combining words from your list. (4) Consider “homophones” – words that sound the same but are spelt differently. (5) Think about descriptive words of your audience. (6) Try your own name. (7) Look for alliterations, rhymes and paradoxes. Remember these tips: keep it catchy, concise and promote your message.

What tagline did you create?

Participating in #HAWMC? Tweet us a link to your Day 26 post using the #HAWMC hashtag and be sure to share your post on the wall of our WEGO Health Facebook page – so others can read your posts!

It’s not too late! And even though Health Activist Writer’s Month is underway – you can still check out the prompts to use any time you may want an idea for your blog. Click here to get for all 30 prompts.


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